Articles
Growth Hacking Course
You know your company has incredible potential. But the path to profitable growth isn't easy.
Your messaging feels flat. Leads aren't converting like you know they should. And you're watching competitors zoom ahead of you and capture market share. Every day, thousands in potential revenue are slipping through your fingers.
I know how it feels – because I've been there too. For over 20 years, I've worked with dozens of SaaS leaders facing those exact challenges. The constant pressure to be doing more, the demands from the board, the sleepless nights – I've seen it all.
But I've also seen the flip side. And I know what it looks like when you turn your marketing from a money pit into a growth machine.
Imagine being the go-to brand your ideal customers talk about. A constant flow of relevant leads that turn into closed deals. With a skilled team executing it all, positioning you as the leader in your category.
Here’s the key: It’s not just about doing more – it’s about doing it right. It's about having a strategic plan, a clear message, and the right execution. Without this foundation, even the best tactics will fall short.
It's not only possible – I’ve developed a repeatable methodology for doing it.
I've helped companies achieve results such as:
All through a scientific, data-driven approach tailored to their unique needs.
I'm Oren Greenberg – a fractional CMO who specialises in turning marketing chaos into strategic success. My framework covers everything from demand creation to demand capture to team development, giving you the tools to build a predictable, scalable growth machine.
If you're ready to stop spinning your wheels and see real growth, let's talk to evaluate whether we can make marketing your greatest competitive advantage.
From CEOs to marketers, I've had the privilege of working with brilliant minds. Here's what they say:
It was a pleasure working with Kurve during last year. The bar was set high right from the outset but they managed to jump over it in a very short time. Their dedication, support and hard work were critical to Peakon’s growth and I really value the relationship I developed with them.
I have deep respect for Oren. This respect not only lies in his marketing thinking and capabilities, which are second to none, but also in his genuine care for the people he works with. He considers himself a value generator rather than a timekeeper, and I have experienced this firsthand when working with him. His insights and challenges are well thought out, and his ability to get the best out of the teams or individuals he works with is evident. Would I recommend Oren? Hell yes. Especially to anyone who wants to drive their revenue to new heights through impactful marketing. If that's not you, then Oren is not for you.
Oren and the team at Kurve were vital in providing a digital strategy that got us excellent results within our budget and within impressive timeframes. His experience and insight were matched by his enthusiasm and dedication to helping us grow, as he consistently went above and beyond to provide valuable support. It has always been a pleasure to work with Oren, as his responsiveness and creative approach mean that he genuinely strives for excellence. I'd recommend Oren for all matters related to digital marketing when looking for a provider with integrity and honesty.
Oren is one of the better CMOs I ve had the pleasure to work with. Oren takes the fime fo delve deep into understanding of the product and the audience. Mentoring intemal team members and leading specialist providers. Driving speed and spearheading with an innovative approach to solving expert problems. Oren and his team built an essential infrastructure priming us for scaling growth.
Oren is a fantastically eloquent and technical marketeer. He has a unique ability to make the complex simple, he's mastered this to such a degree that I see him as an invaluable partner within my business area. He has a proven track-record within fast growth startups, and more recently in navigating the complex dynamics of large corporates. I already go out of my way to recommend him, and can't wait to work with him again in the future.
Oren is a super smart guy who is an expert in his field. Ever since I have known him, he has set a high bar for himself in terms of increasing his knowledge.In the ever evolving world of search this is important. He will always put his art ahead of commerciality, which is reassuring as a client of his. As, in the ethereal world of search, where a leap of faith is sometimes required, you can at least know that Oren's advice is coming from a place of great knowledge and integrity.
We’ve been really impressed with Kurve’s agility and focus on delivering real value to our business. They are real experts with having built our growth marketing stack from the ground up, helping us create a data-rich approach to our marketing efforts and driving meaningful change in our organisation.
Oren's a maestro when it comes to LinkedIn if you want to make the most out of it. Knows his stuff providing high-value value tangible & actionable insights. Trusted expert who cuts to what's most essential and important to scale a SaaS business.
Oren is an extremely passionate and hardworking manager who gets things done, and done well.
I have worked with one of Oren's clients as an Account Manager and Oren's excellent team work skills and fast feedback ability were key in ensuring projects would move forward and get delivered on time. I would describe Oren as an excellent team worker and also a very creative search professional as some of his out-of-the-box ideas are responsible for the success of his clients.
Oren and his team were critical in getting several new brands up and running in the digital world. His responsiveness, insight and expertise ensured very tight deadlines were met and profitable, cost-effective new business resulted shortly thereafter! He provide invaluable optimisation and market growth support throughout our relationship. This was backed up with data and profit-driven analysis - almost in real-time.
Standing aside, ahead and above the run-of-the-mill, rest of the pack digital agency leaders, Oren is a remarkably insightful and client focussed individual who has translated these traits into his vision for a full service digital agency. It really should be called "Ahead of the....". Oren and his team were significant agency partners in successfully launching our flagship retail brand online. This happened in real time, with continuous changes, and dealing with us as demanding and often difficult clients could not have been easy. Fundamental to Oren's vision is the desire to nurture long term relationships with the client. This is pleasantly surprising and fully beneficial to both parties. Oren not only offers up a great wealth of up to date digital knowledge and wisdom, but also listens to his clients with both ears in order to get as much insight into their business as possible. I've dealt with other digital agencies, and have felt that we were getting 'Set Menu A', not exactly what you need, but hey, it's easy for the agency to roll out. Oren doesn't do Set Menus. I would always be more than happy to recommend Oren.
Oren has been a fantastic agency partner and mentor in my time at Everline. He is truly a Digital Marketing professional, among the best the industry has to offer, who can genuinely offer expertise to his clients on any aspect of Digital from multi-channel strategy to SEO, content and social. He has a unique ability to take a room full of people on his journey and is highly solution driven, working hard to keep up his knowledge of the latest tools, strategies and technologies available to solve problems for his clients. Oren sets the highest standards for projects delivered by him and his team and is always striving for continuous improvement, which has made our collaboration a great working partnership. I'd always welcome further opportunities to work with Oren and most definitely recommend him.
Super smart, very insightful and generous with his time. Oren's analytical, scientific approach to marketing is deftly combined with an acute understanding and appreciation of human psychology. Aways enjoy our conversations. Always learn something!
Oren is a stellar pro-active professional. He is razor sharp, results orientated and always on top of the newest tech to transform digital action into commercial insight. As an SEO and organic search guru, I would highly recommend his work to any start-up or established business looking for best-in-class data-based decision making.
At GEKKO, a travel start-up, we brought Oren in to help us improve our SEO. Previously we had worked with two medium-sized agencies who failed to meet our business goals. Within a week of taking over the reins, Oren began to deliver measurable improvements to our search rankings and return in our search marketing investments. He succeeded in delivering week-on-week improvements through-out his tenure. In addition, he showed eagerness to tutor the team and answer any question we threw at him. His contribution was fantastic and having him on our team was pleasure. I've continued to suggest Oren to all who ask me for SEO or SEM advice and I still turn to him whenever I need help or tutoring in this subject.
Kurve worked with our marketing team to devise and execute our search strategy based on our budget and objectives for the short and longer term. Working with Oren and his team was a refreshing experience having contracted other agencies in the past. We worked together as though we were all working for the same company - they were an extension of our marketing team who went to extra mile to understand our business. Results speak from themselves and Kurve delivered and continues to do so.
Oren worked with us at DAD to help establish our search marketing and user acquisition strategies. His insight and experience took what we were doing before his arrival to a whole new level. His test and learn approach fits nicely into an agile / lean workflow and brings a scientific rigour to what can easily otherwise become a spray and pray activity. I learnt a lot working with Oren and would be very happy to do so again in the future.
Oren is very enthusiastic about his work. His motivation inspires others and his team and can be seen in all the work he is involved in. He successfully manages a large portfolio of products in our company and has been a major factor in their success. His knowledge, commitment, analysis and ability to understand complex markets make him a very valuable asset to our company.
When I think of productivity or motivation my thoughts go directly to the time spent with Oren. Besides being one of the best growth hackers I ever worked with, he always brought a human touch when dealing with issues and handling teams. Working directly under Oren's supervision I pumped my marketing and analytical skills while also learning what a team player and true motivational leader should be like. If you decide to collaborate with Oren he'll share from his in-depth marketing wisdom while focusing on delivering you a killer strategy.
Orens one of those very smart, considered, approachable guys who gets stuff done. He's like a Swan, serene on the surface but working like a mad man underneath. I've know Oren for near on 8 years and he continues to maintain a level of expertise second to none, never compromises on his values and continues to impress me simple by taking the time to speak and keep connected in a world where transient relations are the norm. I will continue to support Oren on his personal and professional activities as he's just a very very interesting chap
I worked with Oren at DAD where he brought a huge amount of valuable experience and strategic input into the business at a crucial stage of the company's life. I valued his pragmatic viewpoint and benefitted a great deal in his approach to digital marketing. Highly skilled yet adaptable to work within the technical limitations of a young business, he massively spearheaded our search marketing efforts and generously imparted his years of knowledge across the team. I welcome the next opportunity to work with Oren in the future on similar projects.
Oren is a great individual to work. Forward thinker, with a strong business acumen, he always strives to achieve the Company goals and contributes to a lively dynamic work environment.
Oren is methodogical, loyal, logical and forward thinking he greatly helped to develop Cyber-Duck's business model during embryo stages. He is hard working and a joy to work with.
In the time I have worked with Oren I have been impressed with his focus and determination in meeting deadlines, as well as his technical expertise. He exhibits a high level of professionalism and dedication and is an enthusiastic team player.
Oren has a deep understanding of search marketing and user acquisition. He has been invaluable working with us at DAD to drive growth and set in place a structured and successful test and learn approach. Oren knows his onions and will grow your business. Simple.
Oren is passionate about what he does. So passionate, that he engages anyone who works with him to be as passionate as he is. Oren is extremely knowledgeable about online marketing and SEO in particular. Combined with his far vision and entrepreneurship, Oren is a manager that inspires and brings the most out of his people. Most importantly, Oren is a cool guy and fun to work with. I would be happy to work with Oren in the future.
Oren understands acquisition inside out. He is a master of all forms of traffic generation and of web and campaign analytics. He has a voracious appetite for continuous improvement and deftly deploys the best tools available. At Wonga he's been a key part of a digital marketing team which has generated phenomenal growth
Oren made a huge impact on our search function at Wonga, and did so very quickly. He brought a wealth of knowledge and a potent intellect to bear on a complex set of problems, with unsurprisingly positive results. Great guy - focussed, smart and a creative thinker.
Oren has an excellent, in-depth and wide range of search engine knowledge. He keeps up-to-date with the latest industry news and apply's this into his online marketing strategies.
I know Oren for his great SEO and online marketing skills. He sees marketing opportunities far before all the crowd jumps on the bandwagon, and he has very good understanding of community dynamics on the net. He is a joy to talk to and discuss ideas, he's creative and his insight is always valuable.
Oren is always the visionary - seeing beyond the minutiae of the tasks and processes to the bigger goals. An exceptionally useful talent to have around and an amicable person to boot.
I had the pleasure of working with Oren at Touch Local for almost 2 years. Oren was highly motivated and passionate about his work. He is knowledgeable in all areas of online marketing and would be a credit to any company.