case studies

Achieved a 67x app install increase and a 75% reduction in CPI for Bounty through TikTok UGC campaigns. Garnered 27M views from a single video, reaching 25% of new UK mums monthly and expanding brand awareness to US and European markets.

How Treecard grew their user base by >150% month on month by leveraging TikTok SparkAds

Grew Treecard’s user base by over 150% MoM with TikTok SparkAds, achieving a 1,027% app install increase and a 63% reduction in cost per install. Scaled with 100+ UGC creatives, leveraging TikTok Video Insights to optimize conversions and engagement.

Doubled lead volumes and grew social media leads by 324% for BARBRI, positioning them as a top legal EdTech provider. Achieved a 77% SQE pass rate, surpassing the national average, through restructured paid search and social campaigns that boosted brand awareness and engagement.

Achieved accelerated growth for Sweatcoin in Japan by localizing App Store assets, leading to higher conversions. Conducted in-depth research on Japanese design trends, integrated vibrant visuals and social proof, and optimized brand perception through A/B testing.

Positioned Log my Care as the top choice in the competitive digital care management market. Developed a strategic narrative, clarified differentiation pillars, and created unified messaging to resonate with diverse stakeholders, driving engagement and conversions.

Doubled SeedLegals’ revenue and reduced CPA by 50% through a segmented PPC strategy. Focused on returning users with tailored campaigns, achieving higher qualified leads and maximizing ROI without increasing budget.

Generated 58 SQLs in less than 6 months through highly targeted and personalised cold outreach campaigns

Boosted MyBuilder’s paid search ROI by over 17%, reducing CPA by 52% and CPC by 22%. Improved quality scores by 1.4 and increased CTR by 2.4% through a long-tail keyword strategy, account restructuring, and landing page optimization.

How differentiating from same-sounding competitors while meeting the needs of complex buying committees allowed ScreenCloud to dominate its market

Developed a penalty-proof SEO strategy for MobiData, achieving rankings for 70+ keywords within 6 months, with 28% in the top 3 pages and 2 on the 1st page of Google UK. Built a strong link profile using branded keywords, ensuring resilience against Google updates.

Boosted WeGift's sales-qualified lead conversion rate by 430% and implemented a growth-ready marketing infrastructure. Delivered marketing automation, account-based strategies, paid ads on LinkedIn and Google, and a complete website overhaul to support 500% annual revenue growth.

Achieved a 300% increase in downloads and an 11% uplift in impressions for trundl by leveraging user-powered messaging. Conducted in-depth user interviews, refined personas, and optimized the app journey and paywall, aligning the brand with user values and motivations.

Boosted Quib.ly’s online presence with a 598% increase in traffic, 173.5% growth in organic traffic, and 287% rise in organic signups. Improved bounce rate by 67.7% through SEO optimization, engaging content creation, and high-quality link building for the non-profit.

Pivoting from a banking service to the #1 choice tax app for freelancers and their accountants, achieving 10x partner sign up growth

Boosted Wonga.co.za’s organic traffic by 121% and organic conversions by 71%, with 63% improvement in rankings. Over 50% of non-branded keywords now rank on the first page of SERPs, including #1 and #2 positions for ‘payday loan’ and ‘payday loans’.

Redefined Breathe's positioning in the competitive HR tech space, improving differentiation and website conversions. Developed a clear messaging framework, refined the value proposition, and aligned teams, enabling Breathe to better connect with SMEs and drive growth.

Increased monthly leads by 56% and reduced CPA by 41% for Peakon, the employee engagement platform. Enabled data-driven insights for happier workplaces while supporting growth as one of the 25 fastest-growing SaaS companies globally.

Achieved a 437% ROAS and a 6000% increase in purchase volume for Lick in just 4 months. Leveraged targeted ad campaigns, creative segmentation, and automated scaling to drive conversions and dominate the competitive online DIY market.

A customer-centric rebrand supercharged Relata’s sales efforts and brought clarity across all customer touchpoints

Scaled BackThen's user base from 600K to over 3M in 12 months while cutting CPM from £50 to £5. Improved efficiency by 20-30% across Facebook, Google, and Snapchat, achieving growth at half the predicted cost per user through data-driven strategies and engaging content.

Achieved a 66% reduction in CAC and a 4x month-on-month increase in new accounts for Beanstalk. Leveraged 87 TikTok Spark Ads with authentic user testimonials to connect with parents and drive sustainable growth for the award-winning Junior ISA app.

Reduced CPA by 50% in just one month for Packed while increasing conversions by 30%. Through dynamic retargeting, optimized messaging, and targeted keywords, Packed streamlined group travel coordination and achieved exceptional PPC and social ad performance.

Achieved an 88% reduction in CPA for Nutmeg, the world’s first online investment manager. Enhanced transparency and tailored portfolio options helped drive innovation, leading to award recognition and a $32M investment to expand into online pensions.

Helped RedCloud pioneer the 'Open Commerce' category with a strategic narrative that increased brand awareness, engagement, and lead generation. Delivered tailored messaging, revamped website copy, and sales materials, positioning RedCloud as a transformative leader in global B2B FMCG commerce.

Delivered 10x monthly user growth and 10x media spend ROI for Sweatcoin, the fastest-growing health and fitness app. Achieved #1 ranking in the UK, top 5 globally, reduced CPI, and drove exponential engagement through TikTok viral loops and integrated paid campaigns.

Empowered DAD to achieve a 60% success rate in helping homeowners avoid costly call-outs by connecting them with expert tradesmen through video consultations and live chat. Discover how DAD bridges the knowledge gap in DIY with innovative solutions

Achieved a 273% increase in Shopify app installs, 15k installs in 12 months, 2.3k marketing qualified leads, and a 17% organic search conversion rate. Explore how KITE scaled with SEO, paid social, and a robust content strategy.